PFC BRAKES

Since joining PFC Brakes in August 2024, my objective has been to drive impactful marketing initiatives across both the Race and Aftermarket divisions. My work spans social media design, catalog creation, asset development, e-blasts, print media, video content, and general marketing campaigns, while also collaborating closely with race teams and other marketing professionals.

 

In addition to creating dynamic social media and email content, I managed outsourced media groups, including our videography team, our advertising group for targeted campaigns such as geofencing and HTML ads, and a specialized group handling email outreach to police and first responders. This diverse experience highlights my ability to lead creative projects, maintain brand consistency, and coordinate with cross-functional teams to deliver high-quality marketing solutions.